UniCredit Bank launched new accounts, the new accounts to fight the competitors and rook the clients to become a member, UCB made special digital campaign for Czech Republic and Slovakia. Together with many other features, the new accounts have Travel Insurance, Unlimited withdrawals and a special bonus at Alza.cz. To sell all those benefits, we made a series of short commercials for Digital and TV.
Ideation, Art Direction, Production Design.
Client: UniCredit CZ SK, 2021.
Agency: VCCP Prague.
